Virtuagym Launches New Basic-Fit Apple Watch App

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Virtuagym, a leading technology provider of gym coaching and management software, has announced today that it has launched an Apple Watch app for gym members of Basic-Fit, Europe’s largest fitness chain. By offering workout tracking on the go with the Apple Watch, Virtuagym strengthens its position as an innovative software leader and touches on the biggest fitness trend of 2020 – developments in wearable tech.

The new app will optimize members’ workout experiences by enabling users to plan and edit workouts, track sets and reps of exercises, watch 3D animations that show how to do different exercises and allows a member to control their workout music. The app also builds on the capabilities of Apple Watch in order to help users track their heart rate and active calories burned during workouts.

Virtuagym offers management, coaching and engagement software for gyms, fitness studios, and personal trainers. It is used by over 15 million people who together have logged 1 billion exercises and tracked 500 million foods. The new Apple Watch app is part of the Basic-Fit mobile app experience, which is powered by Virtuagym and creates a personalised member experience, extending far beyond the capabilities of other gym app softwares. Basic-Fit’s app reached the top 3 most downloaded health and fitness apps in the Apple Appstore in January. With an aim to make the world a healthier and happier place, Virtuagym helps fitness businesses retain and engage clients by giving them access to the best technology for nutrition and fitness tracking and community features.

Rene Moos, CEO Basic-Fit, explains: “We want to help our members to reach their goals. From our statistics, we know that 50% of our app users are currently Apple iPhone owners. To improve the Basic-Fit app experience for Apple Watch users, we developed an Apple Watch app together with our technology partner Virtuagym.”

“Making this app available on Apple Watch adds a new touchpoint for gym members.” says Hugo Braam, co-founder and CEO of Virtuagym. “Members have all of their personalised work-out routines available right on their wrist. Moreover, the Apple Watch app is perfectly

integrated with the app on their phone. We’re really excited about making workout tracking a more frictionless experience with great partners like Basic-Fit.”






​Virtuagym provides an innovative fitness software platform for member engagement, coaching and club management. The platform consists of a complete ecosystem of integrated mobile apps with solutions for exercise and nutrition guidance, progress tracking, online coaching, business analytics, member and staff management, scheduling, online sign-up and payments, digital contracts, access control, and more. With 200+ employees and offices in Amsterdam and Medellín, Virtuagym supports more than 15 million consumers, over 6,000 health clubs and 30,000+ trainers worldwide, including Basic-Fit (EU), Xercise4Less (UK), Easy Fitness (DE), Workout Anytime (US), and Mrs Sporty (DE). For more information, please visit

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