WW joins forces with Everyone Active to offer a complete solution to diet, fitness and mental health in 2021
Wellness brand WW (Weight Watchers Reimagined) has formed a partnership with leisure centre operator Everyone Active. The partnership gives both WW and Everyone Active members a substantial annual saving on the award-winning myWW+ app and membership rates at all Everyone Active leisure centres. WW will also be hosting their weekly workshops within many Everyone Active centres with attendees set to benefit from special activity sessions delivered by the Everyone Active fitness team.
Recent WW research reveals that 41% of Brits admitted to a weight increase during the lockdowns and restrictions of 2020, and 65% of those gaining half a stone or more, it’s clear 2020 had a huge impact on the nation’s health and wellness.
In response, brands like Everyone Active are driving the change from merely being a leisure provider to a vital 360 wellness ecosystem for members of the public, offering everything from nutrition to fitness and mindfulness. By partnering with forward-thinking and accomplished brands like WW, the partnership aims to help consumers achieve complete health and wellness, not just weight loss. The inaugural partnership between WW and Everyone Active gives significant health and wellness benefits to both WW and Everyone Active members, enabling a seamless and effective path to better overall wellness.
Duncan Jefford, Regional Director at Everyone Active says: “The myWW+ and Everyone Active partnership is important because it closes the loop between diet, fitness and mental health. It is a complete solution to anyone going through fitness or weight challenges and has struggled to get results. We have fantastic member success rates and to offer that service paired with the world’s greatest wellness brand is a first for everyone who wants to get on top of their mental and physical health this year.”
WW and Everyone Active members will be offered special discounts, giving them access to the following:
- Personalised nutrition plans based on food preferences and objectives
- Workshops [virtual and live] to sustain motivation and track progress
- 24/7 live coaching to address challenges and successes uniquely tailored
- A strong Everyone Active x WW community with advice, recipes and workout plans
- Food label smart scanner for quick nutritional information
- Access to Headspace meditation app
- Access to globally celebrated FITON and Aaptiv fitness platforms
- Sleep and hydration tracking
- Access to wellness wins gifts that reward healthy behaviour
- Everyone Active gym membership
- Goal and activity tracker
- Full access to Everyone On Demand – a curated edit of four of the top online fitness apps LMOD, WithU, EXi and Fitness On Demand
With this partnership, Weight Watchers and Everyone Active aim to provide the complete solution to health, wellness and fitness to customers.
Anna Hill, SVP, General Manager at WW UK: “The challenges of the pandemic weigh heavy on the nation. It has been a tough time for all. As part of our commitment to being there for every step of the nation’s wellness journey, we are delighted to see the partnership of two market-leading brands that complement each other. Our latest app myWW+ is a huge technological advancement for WW and is something our members greatly benefit from at a time when our health is more important than ever before, and we’re thrilled to extend this benefit to Everyone Active members. myWW+ is effectively five apps in one, providing our members with all the tools they need to manage their weight, mental health, fitness and it will even monitor their hydration and sleep, as well as inspire healthy food choices.”
For more information visit: www.everyoneactive.com